Category Archives : Podcast

Episode 20: On Track with Technology

Special guest Kitty Florido from Asterisco joins us to discuss how freelancers and solopreneurs can keep up with technology. Software and hardware are always changing, and freelancers often do not have the budget of a big business. How do you keep up when new versions of things come out? What if a client is using a newer or older version of software?


Kitty is a designer/developer from Guatemala, who also faces challenges working internationally–and talks candidly about them. Additionally, she is the rockstar behind our website, and we’re very thankful for her technology know-how.


Show Notes:

Kitty recommends her food blog, The Foodies’ Kitchen and  Notes from the Universe.

Johnny’s liking, for converting files.

Kristen recommends The Desire Map by Danielle LaPorte, a book that goes beyond goal-setting.



We really want to hear from our listeners! Ask us your questions on freelancing–email us at

And don’t forget to connect with us on Facebook, Twitter and Google+!


Episode 19: Gearin’ Up

Choosing the right technology items to invest in for your freelance business.

A freelance business requires technology, but how can you pick the items you need? Which technology purchases are unnecessary? How can you afford and finance the equipment you need for your small business? We talk about computers, phones, mobile devices, cameras, software, and other must-haves for your freelance operation.


We really want to hear from our listeners! Ask us your questions on freelancing–email us at

And don’t forget to connect with us on Facebook, Twitter and Google+!

Episode 18: The Slow Stall

Coping with clients that take forever to get a job done

Is a client taking a long time to sign the contract or return revisions? That’s the slow stall…and we are tackling it on this episode. Find out how to move projects along without being pesky—and keeping boundaries in check, too. We take a listener question about taxes.



Episode 17: Cats and Crafts

Illustrator/artist Claudine Hellmuth

Today’s guest is illustrator and artist Claudine Hellmuth. We talk to her about how she got her start as an artist, how she busted out of a traditional full-time job and how she created her own line of products. If you’ve ever been interested in the craft field—or even if not–Claudine shares valuable insights that will be useful in your freelance journey! We also take a question from a listener on how to avoid burnout.

Episode 16: Defragging Your Creative Mind

Organizing creative ideas for freelancers

How do creative people organize all their ideas? Freelancers are overloaded with ideas on how to run their businesses, new ways to market themselves and creative ideas pertaining to their craft. Johnny and Kristen look at different ways to organize all those jumbled ideas, and also mention Stephen Johnson’s concept of using a Spark File. We’d like to hear from our listeners about how they track all the creative goodness—is keeping a notepad by your bed enough? We also take a question from a listener about the best way to market your business and handle prospects.



Episode 15: Sweet Spots

Developing a strategy for your business, and finding balance in your business

How do you steer your freelance business in the right direction? In this episode, we talk about finding your sweet spot; that is, directing your marketing and client relations efforts to find the types of clients and workflow scenarios you want. What happens if you’re starting out and can’t get your dream clients? Or what if you’ve been freelancing a while but still can’t seem to align your work with the type of business you want?

Episode 14: Mo Money, Mo Problems

Establishing your freelance services

Kristen and Johnny talk about offering multiple services in one freelance business, and how they handle billing issues. Do you use hourly rates or project fees? Then we take a question about maintaining a social life as a freelancer.



Episode 13: The Cold Call

How can freelancers perform cold calling and get results?

Freelance Radio returns after a long hiatus and listeners meet the new host, Johnny Mitchell.  Kristen and Johnny discuss tips, tricks and no-no’s of cold calling.

Episode 12: Creative Freelancer Conference Recap

A recap of the Creative Freelancer Conference by HOW Design and F+W Media

Von returns from the Creative Freelancer Conference in Chicago and tells us about the big event.



Episode 11: Scope-Creepin’

Detecting nightmare clients with guest Michelle Goodman

Michelle Goodman, author of The Anti 9-5 Guide and My So-Called Freelance Life talks with the panel about spotting and working with “bad clients.” The panel addresses a question about Scope-Creep, in a situation where the client being difficult to work with.